Senior Sales and Marketing Director (Rumson, NJ)
- Twenty four years experience focused on the needs of the Financial
Markets for Information helping to identify new product offerings and
market opportunities through interaction with senior level executives at
major firms.
- Accomplished executive leader with a strong portfolio of successes
orchestrating the start-up, launch and growth of financial markets
research services delivered on-line through multiple platforms including
Bloomberg, Reuters, Telerate and the Internet.
- Responsible for branding of corporate services into top
revenue-generated products, CorporateWatch- which is industry
recognized as the market leader and benchmark for new issues pricing and
CurrencyWatch- 11 time award winning FX and strategy research service.
- Advanced business knowledge and expertise of global capital markets
including a Master of Business Administration degree from St. John’s
University.
Sales Management, Business Development, Strategic Planning, Contract
Negotiations, Client Relations, CRM, Information Services,
Marketing, Implementation, Media, E-Commerce, Internet, Consulting,
Competitive Analysis, B2B, B2C, Team Player
PROFESSIONAL EXPERIENCE
Wildwood Associates-Consulting, 2006-Present
Independent consulting services focused on content and delivery of
market data.
Informa Global Markets (Informagm.com), New York, New York,
1982-2006
Senior Vice President-Director of Sales & Marketing
Primary leadership force of this highly successful, recognized
worldwide provider of real-time news and analysis for the financial
information industry. Directly responsible for sales to major
institutional accounts, managed the sales group, and instrumental in the
successful transition from a rating agency to the premier electronically
delivered news and analysis service.
Major Contributions
- Built revenue in electronic sales to buy side and sell side firms in
excess of $50 million dollars per year as a world leader in financial
information services.
- Successfully implemented strategy that lead to the acquisition of MMS
Int’l.
- Led successful contract negotiations with many of the Street’s
largest firms including J.P. Morgan, Citigroup, UBS Securities, Deutsche
Bank, Merrill Lynch and Fidelity Management averaging in excess of
$50,000 per month each.
- Managed implementation of a multi-vendor strategy that opened new
delivery channels and accelerated revenue growth.
- Successfully integrated the business of MCM and MMS into Informa
Global Markets retaining over 85% of the combined overlap in revenue and
exceeding pre-merger
expectations.
- Maintained leading industry position throughout the most dismal
market conditions following 9/11, industry consolidation, intense
competition and price wars.
- Successful launch of “Structured Finance Watch”- the first on-line
service analyzing new deal intelligence on the growing structured
securities markets.
- Cultivated relationships in the institutional marketplace discovering
new customer needs which were incorporated into product offerings.
- Trained new sales executives and improved overall performance..
Vice President of Sales & Marketing-1990
- Strategically planned and implemented multi-vendor delivery project
to include Bloomberg, Reuters and Telerate.
- Successful launch of “CurrencyWatch,” on-line delivery of fundamental
research and technical analysis of the foreign exchange markets.
Assistant Vice President of Sales & Marketing-1985
- Successful new product launches include “CorporateWatch,” a new
issues syndicate pricing service that became the industry benchmark
- High Yield Credit research reports with default ranking new to the
industry.
Informa Global Markets (McCarthy, Crisanti & Maffei-MCM) 1982-2006
(IGM), comprised of the combined entities of McCarthy, Crisanti &
Maffei (MCM) and Money Market Services International (MMS), provides
real-time information and analysis on the global financial markets to
both the buy and sell sides of institutional customers worldwide.
IGM’s research services encompass key asset sectors including sovereign
fixed income, credit, derivatives, foreign exchange, emerging markets and
equities.
Professional Associations
- Member Commercial Mortgage Securities Association (CMSA)
- Former member of The Bond Market Association
EDUCATION
Master of Business Administration (Major-Finance)
St. John’s University New York, New
York
Bachelor of Science (Major-Economics)
City University of New York
Contact: Contact information available to DataShaping clients. URL: www.datashaping.com/resumes16716r.shtml Please mention datashaping.com when contacting me. Thank you.

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