Sr. Web Business Analyst - Intuit (Mountain View, CA)

ABOUT INTUIT

After more than 20 years, Intuit continues to transform business and financial management for small and mid-sized businesses, corporate workgroups, consumers, and accounting professionals. The company is currently going through a fundamental transformation from a shrink-wrapped software company to one of the country’s leading providers of web-based applications and solutions. Today Intuit sells more product online than major web retailers like BlueNile.com, Buy.com, BarnesandNoble.com, and CompUSA. The company has also been one of the front-runners in terms of Software-as-a-Service products: the online versions of its major applications, TurboTax Online and QuickBooks Online, have secured the loyalty of millions of paying customers and the company continues to explore new and innovate ‘disruptive’ web-based businesses (a la Clayton Christensen’s “The Innovator’s Dilemma”).

SR WEB BUSINESS ANALYST

POSITION SUMMARY

The Senior Web Business Analyst reports directly into the Lead Web Data Warehouse Architect and will work with the various business units to elicit the business requirements for web research and analytics for the company. The goal is to use web data as a strategic advantage to optimize our web businesses in terms of financial goals and delighting our customers in their shop, buy, and use experiences. Major focus areas for web research and analytics include personalization and experimentation. The data includes quantitative data (clickstream, transactions, demographic, product usage), qualitative data (surveys and usability study results), and unstructured data (problem description in English for customer support). The responsibility will include guiding business leaders to realize the maximum value out of their clickstream, search, and survey data; create business metadata; capture business processes, business rules; and define the conceptual/logical data model. Key responsibilities and challenges for this position include:

RESPONSIBILITIES

• Document and prioritize the business requirements for a portfolio of very different businesses that will enable various business units to capitalize click-stream and web events data, and gather actionable insight into the functioning of the business.
• Create functional requirements for reports (relational and OLAP) that includes key web metrics, dimensions, layout, delivery mechanism, and frequency.
• Act as a core member of the Web Research and Analytics Team and help drive and resolve broader team and business issues around our general state of web research and analytics excellence.

Below are some of the key experiences or qualifications that we would ideally like to see in the candidate. Of course candidates with just a subset of these experiences would be actively considered.

• Deep understanding of web analytics – Candidate must have deep understanding of a wide range of web analytics tools as well as deep experience in data warehousing for web.
• Proven business skills – This individual will be interfacing with business leader from various business units and should have good understanding of marketing, web channel, and business processes around marketing via the web channel.
• Broad understanding of multiple technologies – These include web analytics tools (Omniture, Visual Sciences HBX, etc.), DBMS (Oracle, SQL Server), ETL (Informatica, Ascential, Ab Initio, SSIS), Reporting (Business Objects, Brio, SSRS), OLAP (SSAS, Hyperion).
• MBA/B.S./B.A. degree in an appropriate technology or business-related field. Higher level degree is a plus.

• A reputation for unquestioned integrity and a highly developed sense of ethics.
• A passion for delivering great products and experiences to customers on time. Someone who thinks customer-in vs. technology-out.
• High energy, confidence, and ambition--someone who can consistently perform at the highest level in an extremely fast paced, dynamic and high growth environment.
• Candid, direct, and non-political.
• A passion for technology.

For consideration, please forward your resume to: jennifer_demaris [at] intuit.com

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