Online Marketing Analyst (New York, NY)

Online Marketing Analyst: Join White-Hot Media and Marketing Firm! Play a pivotal role in the success of online marketing campaigns as a Web Analyst at CMP Media, a leading marketing services company. As a key member of the Performance Marketing Group, you will have the opportunity help manage the execution of campaigns for clients while simultaneously serving as a knowledge base for internal groups such as sales, operations and project management. Your role will naturally progress into a more strategic and consultative one as you advise these groups on topics such as client Web site design and content direction. Client contact will be regular, as you participate on calls and eventually make recommendations directly to clients. We strike a healthy balance between hard work and fun, which makes CMP Media the perfect place to continue your career.

CMP (www.cmp.com) is a media and marketing solutions company serving the technology industry. With the leading online, event and print brands in all technology market categories, and with services and tools that reach beyond traditional advertising, CMP shapes and influences the technology industry worldwide. CMP publishes highly respected media brands such as TechWeb, InformationWeek, ChannelWeb, CRN, EE Times and TechOnline; produces major industry events such as Interop, Web 2.0 Expo, XChange, Game Developers Conference and the Embedded Systems Conferences; and provides business information and marketing services such as the International Customer Management Institute, Semiconductor Insights and Second Life consulting for technology marketers.

Required Experience:

As a Web Analyst at CMP Media in New York City, you will provide interactive marketing expertise and insight to internal teams to assist them in making smart decisions around online promotion, editorial, and design strategies for client marketing campaigns. This will require an understanding of analytical tools - Omniture, DoubleClick, WebTrends, or NetRatings - and a mastery of topics like audience segmentation, search optimization, and Web site traffic analysis. Your talent in creating customized reports based on your research and data gathering will allow you to recommend solutions, while your solid verbal and written communication skills will ensure that your interactions with clients and internal groups is polished and professional. This is an ideal opportunity to merge your strong quantitative skills with that desire and drive to build a long-term career in marketing campaign analysis and strategy.

All applications for this position are accepted via our online interview system, managed by Accolo. You can begin the interview process or refer someone you know by going to this link:

http://jobs.accolo.com/11946

Once you have completed the interview, your information will be sent directly to the hiring manager for decisions on the next steps. Regardless of the outcome, CMP or Accolo will keep you updated as to your status by e-mail or phone.

Related Keywords: marketing strategy, analytics, marketing analytics, online marketing, digital marketing, interactive marketing, data analysis, quantitative, Excel, SAS, SPSS, Omniture, DoubleClick, marketing campaigns, PowerPoint, presentation, strategy, research, categorizing, reports, data, comparison, interactive, advertising agency, marketing services, integrated marketing, Web 2.0

Education Required: BA/BS
Location: New York, NY.

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